{"id":5432,"date":"2023-09-28T13:54:12","date_gmt":"2023-09-28T10:54:12","guid":{"rendered":"https:\/\/cuapelecurate.ro\/?p=5432"},"modified":"2023-09-28T13:57:20","modified_gmt":"2023-09-28T10:57:20","slug":"peste-43-tone-de-deseuri-au-fost-colectate-anul-acesta-in-programul-romania-limpede-initiat-de-lidl-romania","status":"publish","type":"post","link":"https:\/\/cuapelecurate.ro\/peste-43-tone-de-deseuri-au-fost-colectate-anul-acesta-in-programul-romania-limpede-initiat-de-lidl-romania\/","title":{"rendered":"Peste 4,3 tone de de\u0219euri au fost colectate anul acesta \u00een programul Rom\u00e2nia Limpede, ini\u021biat de Lidl Rom\u00e2nia"},"content":{"rendered":"\n

Ajuns la cea de a doua edi\u021bie, programul Rom\u00e2nia Limpede r\u0103spunde obiectivului asumat de Lidl Rom\u00e2nia pentru reducerea consumului de plastic.<\/p>\n\n\n\n

Lidl Rom\u00e2nia a organizat \u0219i anul acesta sub umbrela Rom\u00e2nia Limpede o serie de activit\u0103\u021bi de colectare a de\u0219eurilor \u0219i de educa\u021bie ecologic\u0103. Ac\u021biunile au avut loc \u00een ora\u0219ele de pe malurile Dun\u0103rii.<\/p>\n\n\n\n

\u00cen perioada 1-8 septembrie 2023, peste 300 de voluntari \u0219i participan\u021bi au \u00eenv\u0103\u021bat cum s\u0103 combat\u0103 poluarea cu plastic. Ace\u0219tia au contribuit \u0219i la colectarea a 4,3 tone de de\u0219euri, dintre care 3 tone de plastic. Ini\u021biativa Rom\u00e2nia Limpede s-a desf\u0103\u0219urat \u00een cadrul programului de colectare a plasticului din Dun\u0103re, River Cleanup Collective @Dun\u0103re. Programul a fost lansat de grupul Schwarz, care a avut loc simultan \u00een \u021b\u0103rile riverane fluviului, unde Grupul este prezent.<\/p>\n\n\n\n

Cite\u0219te \u0219i: Aproape 100 de tone de plastic sunt purtate anual de apele Dun\u0103rii pe teritoriul Rom\u00e2niei (Studiu)<\/a><\/strong><\/p>\n\n\n\n

Reducerea consumului de plastic reprezint\u0103 o direc\u021bie strategic\u0103 pentru Lidl Rom\u00e2nia. Compania investe\u0219te constant \u00een aceast\u0103 direc\u021bie, ca parte din angajamentul s\u0103u pentru protejarea mediului. Astfel, pe l\u00e2ng\u0103 m\u0103surile care vizeaz\u0103 reducerea cantit\u0103\u021bii de plastic din opera\u021biunile de business, retailerul contribuie activ la colectarea de\u0219eurilor de plastic din mediul \u00eenconjur\u0103tor \u0219i la prevenirea polu\u0103rii cu acestea.<\/p>\n\n\n\n

\u00cen cadrul ini\u021biativei Rom\u00e2nia Limpede, retailerul i-a avut al\u0103turi pe partenerii s\u0103i de tradi\u021bie, Mai Mult Verde, ASAP (Armata Select\u0103rii Atente a Plasticului) \u0219i WWF Rom\u00e2nia, care au organizat o serie de ac\u021biuni cu rolul de a contribui la un impact pozitiv, pe termen lung, pentru bun\u0103starea naturii.<\/p>\n\n\n\n

Unde s-au desf\u0103\u0219urat ac\u021biunile de ecologizare sus\u021binute de Lidl Rom\u00e2nia<\/strong><\/h2>\n\n\n\n

Astfel, cu ajutorul Mai Mult Verde, au fost organizate ac\u021biuni de ecologizare \u00een 7 ora\u0219e riverane Dun\u0103rii: Drobeta-Turnu Severin, Turnu M\u0103gurele, Olteni\u021ba, C\u0103l\u0103ra\u0219i, Cernavod\u0103, Br\u0103ila \u0219i Gala\u021bi.<\/p>\n\n\n\n

La aceste ac\u021biuni au luat parte 210 voluntari. Ace\u0219tia au reu\u0219it s\u0103 str\u00e2ng\u0103 peste 3,5 tone de de\u0219euri, dintre care 2,4 tone <\/strong>de plastic.<\/p>\n\n\n\n

De asemenea, edi\u021bia de anul acesta a adus \u0219i o noutate la nivel de metod\u0103 de colectare a plasticului, care a constat \u00een 2 ac\u021biuni de caiagizare, un mix \u00eentre plimb\u0103rile cu caiacul \u0219i colectarea de\u0219eurilor plutitoare.<\/p>\n\n\n\n

25 <\/strong>de voluntari au v\u00e2slit pentru un mediu mai curat la Giurgiu \u0219i Olteni\u021ba, colect\u00e2nd 175 kg de de\u0219euri, dintre care 120 kg de plastic.<\/p>\n\n\n\n

Tot cu sprijinul Mai Mult Verde, au avut loc 3 proiec\u021bii de filme tematice, la Turnu M\u0103gurele, ca o modalitate alternativ\u0103 de con\u0219tientizare a importan\u021bei protej\u0103rii mediului.<\/p>\n\n\n\n

\u00cen Mahmudia, pe malul drept al bra\u021bului Sf\u00e2ntul Gheorghe, WWF Rom\u00e2nia <\/strong>a organizat o ac\u021biune de ecologizare-maraton. 20 <\/strong>de voluntari au adunat 600 kg de de\u0219euri, dintre care 540 kg de plastic.<\/p>\n\n\n\n

Edi\u021bia de anul acesta a propus \u0219i o instala\u021bie fizic\u0103, amplasat\u0103 pe faleza din Mahmudia. Astfel, turi\u0219tii \u0219i localnicii au putut experimenta sunete, imagini \u0219i senza\u021bii tactile, pentru a \u00een\u021belege mai bine ce \u00eenseamn\u0103 prezen\u021ba plasticului \u00een ap\u0103 \u0219i natur\u0103.<\/p>\n\n\n\n

Experien\u021ba imersiv\u0103 \u0219i-a propus s\u0103 aduc\u0103 \u00een prim-plan consecin\u021bele pe care plasticul le are asupra mediilor acvatice \u0219i s\u0103-i motiveze pe participan\u021bi s\u0103 ac\u021bioneze pentru a-l elimina din natur\u0103.<\/p>\n\n\n\n

Rom\u00e2nia Limpede \u2013 o experien\u021b\u0103 interactiv\u0103 \u0219i educativ\u0103<\/strong><\/h2>\n\n\n\n

Totodat\u0103, pentru al doilea an consecutiv, ASAP Rom\u00e2nia s-a al\u0103turat ini\u021biativei Rom\u00e2nia Limpede. Experien\u021ba interactiv\u0103 \u0219i educativ\u0103, deja cunoscut\u0103 tinerilor: jocul \u201eAdev\u0103r sau Reciclare\u201d a inclus provoc\u0103ri menite s\u0103 \u00eei ajute pe participan\u021bi s\u0103 afle despre caracterul nociv al polu\u0103rii cu plastic, dar \u0219i despre modalit\u0103\u021bile prin care pot produce o schimbare.<\/p>\n\n\n\n

Creatorul jocului, Alex Zamfir a fost \u0219i moderatorul atelierelor organizate \u00een Gala\u021bi, Mahmudia \u0219i Br\u0103ila, <\/strong>cu peste 50 de tineri participan\u021bi. <\/p>\n\n\n\n

\u201eNe bucur\u0103m c\u0103 Rom\u00e2nia Limpede une\u0219te colegi din echipa noastr\u0103, echipe din trei ONG-uri, dar \u0219i al\u021bi voluntari pentru a combate poluarea cu plastic a apelor \u0219i pentru a contribui la un viitor mai bun.<\/em> Le mul\u021bumim tuturor pentru c\u0103 reprezint\u0103 un exemplu de implicare \u00een comunitate\u201d, <\/em>a declarat Maria Mihai, Director de Comunicare & CSR, Lidl Rom\u00e2nia.<\/strong><\/p>\n\n\n\n

\u00cen total, \u00een program, au fost colectate peste 12,6<\/strong> tone de de\u0219euri, dintre care 8,4<\/strong> tone de plastic.<\/p>\n\n\n\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

Ajuns la cea de a doua edi\u021bie, programul Rom\u00e2nia Limpede r\u0103spunde obiectivului asumat de Lidl Rom\u00e2nia pentru reducerea consumului de plastic. Lidl Rom\u00e2nia a organizat \u0219i anul acesta sub umbrela Rom\u00e2nia Limpede o serie de activit\u0103\u021bi de colectare a de\u0219eurilor \u0219i de educa\u021bie ecologic\u0103. Ac\u021biunile au avut loc \u00een ora\u0219ele de pe malurile Dun\u0103rii. \u00cen […]<\/p>\n","protected":false},"author":5,"featured_media":5433,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","footnotes":""},"categories":[16],"tags":[],"class_list":["post-5432","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-comunicate-de-presa"],"acf":[],"yoast_head":"\nPeste 4,3 tone de de\u0219euri au fost colectate anul acesta \u00een programul Rom\u00e2nia Limpede, ini\u021biat de Lidl Rom\u00e2nia - Cu Apele Curate<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cuapelecurate.ro\/peste-43-tone-de-deseuri-au-fost-colectate-anul-acesta-in-programul-romania-limpede-initiat-de-lidl-romania\/\" \/>\n<meta property=\"og:locale\" content=\"ro_RO\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Peste 4,3 tone de de\u0219euri au fost colectate anul acesta \u00een programul Rom\u00e2nia Limpede, ini\u021biat de Lidl Rom\u00e2nia - Cu Apele Curate\" \/>\n<meta property=\"og:description\" content=\"Ajuns la cea de a doua edi\u021bie, programul Rom\u00e2nia Limpede r\u0103spunde obiectivului asumat de Lidl Rom\u00e2nia pentru reducerea consumului de plastic. 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